T
Discovery
Find competitors and top accounts help teams understand who deserves attention before deeper review starts.
Platform structure
The platform is organized around the work, not around random feature dumping.
SocialSpy keeps the actual product model clear: discovery, review, compare, and trend research each solve a different part of the Instagram operating workflow.
SocialSpy workflow
S
Discovery
Shortlist markets, find relevant accounts, and rank leaders before deeper review.
R
Competitor review
Audit a specific account or compare finalists when you need a sharper decision.
T
Trend research
Move into topics and post-level context when planning content or campaigns.
Core surfaces
Everything points back to one operating workflow.
T
Review
Competitor audit turns one profile into a clearer surface for content, positioning, and pattern analysis.
T
Compare
Use compare when the real question is account-vs-account, not another giant report.
T
Trends
Viral topics and post-level examples support planning, research, and campaign direction.
Use the right surface
A clearer product boundary makes each module more trustworthy.
Discovery first
Start with shortlist building and ranked boards when you need market context before judgment.
- ✓ Find relevant accounts
- ✓ See leaders in context
- ✓ Reduce wasted review time
Review second
Open deeper audit and compare modes when you already know the account set that matters.
- ✓ Audit single competitors
- ✓ Compare finalists
- ✓ Make cleaner calls
Trends when planning
Research what is moving before you shape creative, distribution, or campaign timing.
- ✓ Topic-level movement
- ✓ Post examples
- ✓ Direction for planning
How the plans stack up
Choose the tier that matches how much market work you run each week.
| Capability | Starter | Pro | Agency |
|---|---|---|---|
| Discovery workflow | Included | Included | Included |
| Competitor audit depth | Light | Full | Full |
| Compare workflows | Limited | Included | Included |
| Trend research | Basic | Advanced | Advanced |